Creating Value by Service Experience to Increase Health Service in hospitalized South Sulawesi Hospital, Indonesia: A Literature Review Armin1, Maidin Alimin2, Sidin Indahwaty2, Rivai Fridawaty2, Burhanuddin3, Safar Muhammad3, Risnah4 1Doctoral Program Science of Public Health, Hasanuddin University, Makassar, Siwa Regional Public Hospital, South Sulawesi, Indonesia 2Department of Hospital Management, Faculty of Public Health, Hasanuddin University 3Faculty of Public Health, Hasanuddin University, Makassar 4Department of Nursing, Faculty of Health and Medicine, Alauddin Islamic State University Online published on 23 December, 2019. Abstract Background Service experience are personal psychological environment and feeling experienced to service. Service experience will influence value of the service especially in health service. Understanding the value of service experience can increase health service in hospital. Objective The aim of this study were to understand about the role of customer experience in the main marketing phenomenon. Method Phenomenology. Result Consumer service experience influence their valued for health service. Service experience were driven by factors of service environment, employee service, comfort of service, and hedonic service. Conclusion Some dimensions of service experience were very important for improving services in hospitals. Top Keywords Service experience, Health service, Hospital. Top |