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Indian Journal of Public Health Research & Development
Year : 2018, Volume : 9, Issue : 10
First page : ( 106) Last page : ( 111)
Print ISSN : 0976-0245. Online ISSN : 0976-5506.
Article DOI : 10.5958/0976-5506.2018.01322.0

Feasibility study and project conceptualization of an upcoming hospital in Navi Mumbai

Varma Er. Lalit1,*, Pandit A P2, Ghatol Madhura3

1PhD Scholar, Symbiosis International University, Pune

2Prof & HOD, Symbiosis Institute of Health Sciences, Pune

3Student, Symbiosis Institute of Health Sciences, Pune

*Address for Correspondence: Er. Lalit Varma. BE.MPhil. PhD Scholar, Symbiosis International University, Pune-04, E-mail: lvarmaa@gmail.com Mob.: 9930124508

Online published on 1 November, 2018.

Abstract

Today in India 80% of hospitals are owned by private sector whereas remaining 20% by Government sector. Doctors per 1000 population (0.7 per 1000) as well as Hospitals beds per 1000 population (0.9 per 1000) is less than that of WHO recommendation (3.3per 1000).1 The study sought to analyse whether the existing market of healthcare sector is feasible for setting up the proposed hospital in Ghansoli, Navi Mumbai & to assess its business potential. At present, there is a Bed deficit of around 450 in Navi Mumbai and 557 beds in Ghansoli.[2] The study aims to understand the existing healthcare facilities in the proposed area, to identify the lacunae and to analyze the need-gap for the proposed healthcare facility. Also, it suggests the best possible Healthcare Service Model.

A market survey and key competitor profiling were carried out. Using Simple Random Sampling method, 25 Hospitals/private clinics and 8 Diagnostic centres were selected and visited. Primary data was collected by conducting interviews with the consultant/administrators. Secondary data was obtained from journals, official reports, government websites and news articles. Data analysis was carried out to prescribe the facility mix for the proposed hospital.

The key findings of the survey indicated that majority population belongs to middle income group and is mostly un-insured. The study showed that, Ghansoli required super specialty services. Very few surgeries and ICU admissions have been observed. Also, it is observed that the CT and MRI services are not available in Ghansoli. Due to lack of basic healthcare facilities available in Ghansoli, majority of patients are compelled to seek healthcare services in other cities.

The most feasible plan is to establish 200 bed multispecialty tertiary care hospital with superior diagnostic and imaging facilities. Thrust areas should be Critical Care, Interventional Cardiology, Orthopedics, Neurology and Neurosurgery, Gastroenterology, Nephrology and Urology. As per industry requirement and benchmark, 20% beds should be reserved for critical care. As per the Consultant survey and the bed mix observed in the hospitals during the survey, general wards and twin sharing should be 69% of the bed-mix, followed by remaining 11% of single occupancy. The proposed hospital should be a one-stop healthcare solution for the citizens at a competitive price.

This healthcare market study of Ghansoli area is a novel study, and would be useful in the development of healthcare infrastructure in this area.

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Keywords

Feasible, Need-gap, Proposed hospital, Tertiary healthcare.

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