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Constructing a Comprehensive Coverage Criterion of Indian States and Union Territories News Arya Umesh* Guru Jambheshwar University of Science & Technology, India *Correspondence to: Umesh Arya, Chairman, Department of Advertising Management & Public Relations, Guru Jambheshwar University of Science & Technology, Hisar-125 001, Haryana, India. E-mail: umesharya1973@gmail.com
Online published on 12 September, 2016. Abstract The study posits a twelve pronged formulation of indices to measure the over coverage and under coverage of the Indian states and union territories by newspapers on socio-economic, demographical and political aspects. Union territories (UT), mainly Delhi and Chandigarh were unjustifiably favoured on all twelve counts which clearly points out media's biased leanings to cater to the regional aspirations and preference to the power center. Northern states were most favourably covered and the coverage reduced with increasing distance of the state from the power center i.e., the capital of India whereas north eastern states suffered severe coverage blackout. Quantitative and spatial indices were developed to see news coverage in a new perspective. Top Keywords Indian states, union territories, press coverage, media research. Top | |
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