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Asian Journal of Multidimensional Research (AJMR)
Year : 2018, Volume : 7, Issue : 10
First page : ( 53) Last page : ( 66)
Online ISSN : 2278-4853.

English for employability: A case study of the management students in India

Dr Borah Rashmi Rekha1, Dr Hussain Moon Moon2

1Assistant Professor, VIT, Chennai, India. Email id: profedu2@gmail.com

2Assistant Professor, B.S. Abdur Rahman, Crescent Institute of Science and Technology, Email id: moon@crescent.education

Online published on 23 November, 2018.

Abstract

The rapid development of Business English teaching in the management institutes prompts changes in the ways and methods of teaching and preparing students for continuous learning and effective use of the language to communication with people from various parts of the globe. Now with multimedia computers and internet resources available to common people, Business English presents English language teaching and learning with unprecedented opportunities as well as challenges. This paper offers a ground which serves as a theoretical basis for the further investigation on teaching Business English in India. The purpose of this paper is to survey and evaluate relevant research in teaching Business English in India. This article examines the effectiveness of English language courses offered in the management colleges of India. However, the author do believe that there are a few highly commendable management institutes in India like the IIMs. But not all institutes follow the norms of these premium institutes of India.

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Keywords

Business English, ESP, Tool for Employability, Teacher‘s Role, Teacher Trainer, Corporate Expectations.

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