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Asian Journal of Multidimensional Research (AJMR)
Year : 2019, Volume : 8, Issue : 10
First page : ( 11) Last page : ( 17)
Online ISSN : 2278-4853.
Article DOI : 10.5958/2278-4853.2019.00287.8

Impact of social media and online blogs advertisements of women wellness products

Shashikala CS*, Dr. Gonchkar K Pramod**

*Research Scholar, Department of Commerce, Tumkur University Karnataka, India. Email id: shashikalacs@acharya.ac.in

**Research Guide, Department of Commerce, Tumkur University Karnataka, India. Email id: mg.pramod@yahoo.co.in

Online published on 16 November, 2019.

Abstract

“Social media appeal to human's basic need-which is the desire to socially connect with each other.”-Evan Williams, founder, Twitter & Blogger Social media is one of the communication tool in this technology era, it helps sharing the information, ideas, photos, and advertisement via Internet. Social media has captured the attention of most of the companions across the globe, which supports them found a social network through the intermediate of internet. The experience of social media can be felt in all the areas of mankind including physical, financial, education, banquet and almost every other extent. Social media blogs covers the usage of the internet to link users with their well-wisher, family and acquaintances. Social media connects modern community in online platform with family, friends etc… Social media marketing invest many other via, such as display advertising, content marketing and social media promotions. The goal of all social media marketing is to get consumers to engage with the quality, brands and attractive to them in a way that enhance the sales.

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Keywords

Online Bolgs, Women, Buying Behavior, Advertisement.

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