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FOCUS: Journal of International Business
Year : 2023, Volume : 10, Issue : 2
First page : ( 69) Last page : ( 95)
Print ISSN : 2347-4459. Online ISSN : 2395-258X.
Article DOI : 10.17492/jpi.focus.v10i2.1022304

Analysing India’s Export Competitiveness in Gems and Jewellery Sector

Gera Navneet1,*, Rohatgi Swati2

1Professor, Department of Management, Jagannath International Management School, New Delhi, Delhi, India, (E-mail: drgera1@yahoo.com)

2Assistant Professor, Department of Management, Bharati vidyapeeth Institute of Management and Research, New Delhi, Delhi, India, (E-mail: swatisaket@gmail.com)

*Corresponding author E-mail: drgera1@yahoo.com

Online Published on 02 February, 2024.

Abstract

The goal of this study is to analyze Gems and Jewellery (G&J) exports from India to world markets. The competitiveness of India in G&J exports to global markets from 2011 to 2020 is investigated using revealed comparative advantage (RCA), revealed symmetric comparative advantage (RSCA), trade intensity index (TII), and trade balance index (TBI) for two specific harmonized system (HS) codes 711319 and 710239 related to gold and diamond jewellery. The Indian Foreign Trade Policy and manufacturing practices need alignment to address the prominent markets of the United Arab Emirates (UAE), the United States of America (USA), and Hong Kong to establish the dominance of India’s G&J exports. India needs to strategically respond to the challenges of lightweight jewellery and lab-grown diamonds, dependency on imports, and better trade policies to compete. Our study adds value to manufacturers, trade bodies, and councils by analyzing the current state of exports and related factors.

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Keywords

Gems and Jewellery Exports, Revealed Comparative Advantage, Revealed Symmetric Comparative Advantage, Trade Intensity Index, Trade Balance Index.

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