Innovation & knowledge management: Leveraging strengths of Indian higher education sector Dr. Dhopte Sujata J.1, Nandola Rajan2 1Department of Economics, Malini Kishor Sanghvi College of Commerce & Economics, JVPD, Vile Parle, W., India. sujatadhopte@gmail.com 2Department of Economics, Thakur College of Commerce, Thakur Village, Kandivali, E., India. rajan20202000@yahoo.com Online published on 21 November, 2017. Abstract The paper analyses innovation in higher education sector from the point of view of product content i.e.programmes and markets i.e.-institutions. Emergence of the knowledge driven economy exposed to the free trade face a number of challenges. These macroeconomic problems are closely linked to and dependent upon the effectiveness of higher professional education. Innovation is bringing forward movement in the higher education sector. In the light of globalization, many external environment changes are taking place in the higher education service sector. With the enormous reduction in the cost of transport and communication, the barriers to the flow of goods, services, people and knowledge are breaking down. Globalization leads to the creation of new institutions that have joined with existing ones to work across borders. The major features of transformation are in the form of the arrival of foreign private higher education service providers, growing competition; changes in the educational needs of consumers as well as new technological advances require a different scale of innovations in higher education. With the competitive environment, there will be more ‘niche’ marketing, with greater specialization of courses and programmes designed to render services to the target markets. It is not simply about pushing back the frontiers of knowledge but about developing innovations in the content and delivery of educational services to satisfy the student consumers. Top Keywords Macroeconomic, Innovation, Principal Advocacy, Marginal Social Benefits. Top |