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International Journal of Managment, IT and Engineering
Year : 2012, Volume : 2, Issue : 1
First page : ( 261) Last page : ( 270)
Online ISSN : 2249-0558.

B2B Versus B2C Direct Selling

Chadha Ankit1, Er. Chadha Banita2

1Assistant Professor, Maharishi Markandeshwar Institute of Computer Technology & Business Management (Hotel Management, Maharishi Markandeshwar University, Mullana, Ambala (Haryana)

2Lecturer, Department of Information and Technology, Maharishi Markandeshwar Engineering College, Maharishi Markandeshwar University, Mullana, Ambala (Haryana)

Online published on 26 June, 2013.

Abstract

The business-to-business (B2B) group includes all applications intended to enable or improve relationships within firms and between two or more companies. In the past this has largely been based on the use of private networks and Electronic Data Interchange (EDI). Examples from the business-business category are the use of the Internet for searching product catalogues, ordering from suppliers, receiving invoices and making electronic payments. This category also includes collaborative design and engineering, and managing the logistics of supply and delivery.The business-to-consumer (B2C) group is a much newer area and largely equates to electronic retailing over the Internet. This category has expanded greatly in the late 1990s with the growth of public access to the Internet. The business-to-consumer category includes electronic shopping, information searching but also interactive games delivered over the Internet. Popular items purchased via electronic retailing are airline tickets, books, computers, videotapes, and music CDs. This paper represent various issues related to B2B and B2C.

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Keywords

B2B, B2C, Characteristics of B2B, Charachteristics of B2C, How E-commerce changes the focus of Financial Capital Analysis, Reshaping the Finance Functions.

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