An evaluation of entrepreneurs’ knowledge of ARYA Enterprises Nayak Rajat Kumar1, Sahoo Madhusmita2,*, Rout Santosh Kumar3 1PG Scholar, Department of Agricultural Extension and Communications, Siksha ‘O’ Anusandhan University. Sriniketan, Bolpur, West Bengal 2Ph.D. Research Scholar, Department of Agricultural Extension, Visva-Bharati University. Sriniketan, Bolpur, West Bengal 3Professor, Department of Agricultural Extension and Communications, Siksha ‘O’ Anusandhan University. Sriniketan, Bolpur, West Bengal *Corresponding author email id: jayashreesahoo765@gmail.com
Online Published on 30 March, 2024. Abstract The Present Study Was conducted in 3 districts of Odisha. 12 villages covering 6 blocks of 3 districts namely Puri, Nayagarh and Cuttack in the year 2022 to know the farmers’ knowledge on ARYA enterprises. 120 numbers of respondents were selected by snowball sampling method. The data were analysed by using frequency, mean, rank order, correlation and multiple regression. According to the study, most farmers are more knowledgeable about certain aspects of their individual enterprises, such as maintaining fingerling stock, preparing beds, watering and gathering mushrooms, establishing beehives, and caring for chicks. The study reveals that 5 independent variables i.e.; gender, innovativeness, extension contacts, extension participation and economic motivation strongly correlate with the knowledge of the agripreneurs. Top Keywords Agripreneurs, ARYA, Fishery, Honey bee, Mushroom, Poultry. Top |