Dimensions of job satisfaction: A perception analysis of employees of LIC-Vellore division Dr. Sundar K.*, Kumar P. Ashok** *Associate Professor, Commerce Wing, DDE, Annamalai University, Tamil Nadu **Ph. D Research Scholar, Department of Commerce, Annamalai University, Tamil Nadu Online published on 11 July, 2017. Abstract Life Insurance Corporation of India (LIC), one of the public sector monoliths in the insurance sphere, has been rendering yeoman service to the public. However, privatization of insurance market has triggered competition. This, in turn, has mounted pressure on all categories of employees in the LIC. In this context, the employees across the categories have been working towards target achievement on different segments of LIC. It has to survive and advance in the competition-infested market. In this backdrop the employees have to strain every nerve to make LIC stay afloat. It is undoubtedly the factor of job satisfaction that makes goal achievement possible, however hard the target may be. Whether the employees across the categories working in Vellore division of LIC, Tamil Nadu, have been breathing the air of job satisfaction and what factors significantly influence job satisfaction is a problem calling for deep study. Hence an attempt is made to study this aspect further. The knowledge of the factors causing job satisfaction and factors sowing the seeds of dissatisfaction would help the LIC to make suitable changes in its HR policy so as to accomplish the cherished objectives of LIC in the highly competitive environment. Conclusion will be given. Top Keywords Employees Perception, Job Satisfaction, Job Satisfaction Dimensions, Life Insurance Corporation. Top |