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ZENITH International Journal of Multidisciplinary Research
Year : 2013, Volume : 3, Issue : 2
First page : ( 72) Last page : ( 81)
Online ISSN : 2231-5780.

Indian tourism industry emmerging challenges and opportunities in the era of globalisation

Dr. Ramesh Gundeti

Faculty Member, Departmenet of Economics, University College, Satavahana University, Left Flank, LMD, Karimnagar, Andhra Pradesh, India-505001

Online published on 20 June, 2013.

Abstract

This paper mainly highlighted the Challenges and Opportunities of the Indian Tourism in the context of globalization. This tourism industry undoubtedly emerged as an instrument of rural employment generation as a labor intensive activity in a labor surplus economy, with its forward and backward linkages with a host sectors like transport, hospitality and education etc. Finally the paper also makes proper policy suggestion needed communication to promote and boosting tourism in India.

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Keywords

Compound Annual Growth rate (C. A. G. R), Foreign Exchange Earnings (FEE) Foreign Tourist Arrivals (FTA), Forward backward linkages.

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