Asian Journal of Research in Marketing
Year 2022, Volume-11, Issue-4 (August)
Online ISSN: 2277-6621

Table of Contents

Customer perception towards the over the top (OTT) platforms
Sowmiya S, Suprajaa Sri S, Subhiksha S
DOI:10.5958/2277-6621.2022.00013.5

Family entrepreneurship in Africa
Ms. Semukele Hellen Mlotshwa
DOI:10.5958/2277-6621.2022.00014.7

Selfie campaigns as an effective advertising tool in attracting millennials to upload on social media: A review study
Aditi Srivastava, Dr. Ruchika Gupta, Dr. Shalini Singh
DOI:10.5958/2277-6621.2022.00015.9

Experience of developed countries in supporting small business and private entrepreneurship
Yuldasheva Dildora Kamiljan Qizi
DOI:10.5958/2277-6621.2022.00016.0

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