Critical Analysis of Knowledge Constituents and Impact on Organizational Knowledge Orientation-an Exploratory Study Dutt Himanshu1, Jha Vidhu Shekhar2, Qamar Furqan3 JEL CLASSIFICATION: M1, M10, D83 1BIOGRAPHICAL NOTE: Himanshu Dutt is pursuing Ph. D in Management from Centre for Management Studies, Jamia Millia Islamia, New Delhi and currently working as Sr. Manager Marketing & Strategy with Bajaj Capital Ltd. He has an active interest in the area of Knowledge Management, Business Analytics & various functional areas of Strategic Marketing. He can be reached at himanshudutt@gmail.com. 2Vidhu Shekhar Jha is a Senior Professor at Goa Institute of Management in the area of Strategic Management and Operations Management. He has a rich corporate experience in top companies in India and USA. He can be reached at vidhushekharj@gmail.com. 3Furqan Qamar is currently Vice Chancellor of Central University of Himachal Pradesh. He has served as Advisor in Planning Commission, Government of India and has been Vice Chancellor at University of Rajasthan. He can be reached at qamar.pc@gmail.com. Abstract Knowledge is an important element for becoming a learning organization. It is the source of intellectual capital which is turned into customer value. In general sense it is information in action to solve problems and locate opportunities. It has fragmented, tacit and explicit forms and is codified as an object for inter-transferable exchange through a process. It follows a life cycle and is influenced by human and social factors, organizational structure and processes, technology adoption and a mix of various disciplines in management. However what exactly the knowledge constituents are, and in what proportions such constituents of knowledge are responsible for knowledge creation are not clearly understood in the management literature. The present study, through an exploratory research, is an effort to highlight the critical constituents of knowledge in organizations as identified from literature review. The paper looks at some of the important issues about Knowledge, the Knowledge Framework, the factors responsible for creating Knowledge & Challenges involved, for understanding an organization's Knowledge orientation. This insight is helpful for an organization to understand its critical knowledge constituents, their impact in shaping organizational knowledge orientation and thus chalking out a knowledge strategy for a sustained competitive advantage. Top Keywords Knowledge Constituents, Knowledge Strategy, Organizational Knowledge and Critical Analysis & Exploratory Study. Top |