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International Journal of Management, IT and Engineering
Year : 2014, Volume : 4, Issue : 10
First page : ( 276) Last page : ( 287)
Online ISSN : 2249-0558.

E-recruitment and selection approaches in Indian Pharmaceutical Industry: A Rationale

Dr. Mankikar Sneha, Prof. Raturi Geeta

Assistant professor – MBA, Krupanidhi School of Management, #12/1, Chikkabellandur, Carmelaram Post, Varthur Hobli, Bangalore – 560035

Online published on 29 November, 2014.

Abstract

With the businesses proliferating at an express pace, the talent acquisition has become an important driver for the organization. E-recruitment, also known as online recruitment, is the practice of using technology and in particular Web-based resources for tasks involved with finding, attracting, assessing, interviewing and hiring new personnel. The recruitment in Pharmaceutical industry is mostly dominated by employee referrals. The Managers are very much active in the fields hence are in contacts with doctors, chemists distributors and the like who refer the candidates for field force work. Since most of the modern organizations use internet for recruitment purpose a critical study was required to understand the role and efficiency of E-recruitment in Pharmaceutical Industry.

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Keywords

E-recruitment, Social Media Recruitment, Pharmaceutical industry, online recruitment.

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