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TRANS Asian Journal of Marketing & Management Research (TAJMMR)
Year 2017, Volume-6, Issue-12 (December)
Online ISSN : 2279-0667 Table of contents A study on antecedents leading to impulse buying in an evolving cashless indian economy Dr. Ritu Narang, Radhika Sharma, Sonal Tiwari Impact of personality of management teacher on job involvement. (an empirical research on management teachers in Punjab) Nidhi Singla, Dr. Sandhya Mehta A study on consumer's preference for days of the week for special occasion purchases Varadarajan Rangarjan, M. S Arunachalam Women need empowerment for social change Dr. Jitendra Sahoo Consumers perception towards white durable goods: a review model & conceptual framework R Aarthi Alamelu, Dr. K. Maran Indian pharma sector: surviving the slowdown & regaining the m&a MOMENTUM Dr. Ritika Sinha, S Pallavi Growth and competitiveness of telecom sector in India: an overview Mrutyunjay Panda Employee engagement-a mechanism for work rendezvous Dr. Pratima Sanadhya, Sheenam Gogia Impact of service quality on premium customer's satisfaction in HDFC Bank-an empirical study Saloome Showkat, Mubashir Majid Baba Role of tfci in the development of tourism industry in India Dr. P. K. Srivastava Top |
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