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ZENITH International Journal of Business Economics & Management Research
Year : 2013, Volume : 3, Issue : 12
First page : ( 45) Last page : ( 58)
Online ISSN : 2249-8826.

Mergers & acquisitions: A growth perspective from India

Prof. Jadhav Babasaheb R.*, Dr. Bharati D B**

*Assistant Professor, Maeer's MITCOE, CMSR, Pune, Maharashtra

**Director, RIMR&D, Pune, Maharashtra

Online published on 8 April, 2014.

Abstract

Mergers and acquisitions (M&A) continue to be a dominant growth strategy for companies worldwide. This is in part due to pressure from key stakeholders vigilant in their pursuit of increased shareholder value. It is therefore timely to identify key planning steps that will assist CEOs and company boards to achieve M&A success.

The merger is a combination two or more companies into a single company. There are three types of mergers such as horizontal, vertical and conglomerate. Exists willingness of the company is acquired it is known as acquisition. The major economic advantages of an M&A are economies of scale, synergy, fast growth, tax benefits and diversification. The primary objectives of M&A strategies are acquiring market share, brand name, product, knowledge, technology, intellectual property/valuable assets, and diversification into other business, improving growth/profit margin and squeeze out competition by acquiring competitors.

The present research paper will be based on secondary study of M&A strategies. It will examine that the strategies of M&A in India from growth prospective and cause and effect analysis. The paper will analyze the last ten years mergers and acquisitions data.

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Keywords

Mergers & Acquisitions, Growth strategy, Benefits, Cause and effect analysis.

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