ZENITH International Journal of Business Economics & Management Research
Year : 2013, Volume : 3, Issue : 12
First page : ( 152) Last page : ( 162)
Online ISSN : 2249-8826.

Indian retailing market: A market solution to big bazaar and reliance fresh

Dr. Rathee Vijay

Assistant Professor (MBA), University Institute of Law and Management Studies (Maharshi Dayanand University, Rohtak)

Online published on 8 April, 2014.

Abstract

To provide the market solutions in Indian retailing market, two retail organizations are chosen and, some factors are taken that effect business/organization decision making and the factors are then ranked on the basis of contribution they make in consumer purchase of goods, so the available resources could be utilized properly.

Top